Ranking of Mobile Phones by Using Multi-Criteria Decision Making Methods with Equal Weightage Criteria

Abstract

Exponential growth of various mobile applications has led the users to uncertainty and difficulty in selecting proper application which suits to their requirements and needs. As a result, there is an urgent need for automated and efficient mobile device selection with requisite applications. The Users must first evaluate the application store ratings or the content rated by the application developer. The multi criteria decision making (MCDM) theory is the best methodology for decision making. The study undertaken here is for evaluating the best mobile phone from the accessible alternatives. Alternatives were considered with the attributes i.e., cost, camera, look and storage capacity of the mobile phone. For selection of the mobile phone that serves the purpose the Additive Ratio Assessment (ARAS), the Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS) and VIKOR method is applied to evaluate best mobile phone. This methodology of decision making is advantageous for the engineers and managers in selecting the proper mobile phone. The current research has been streamlined for understanding the compatibility and the efficiency of the selected mobile set for the study of complex mathematics for the target audience. The selection process primarily uses the multi criteria decision making (MCDM) theory.